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Ad Operations Manager

Location
New York
Job Type
Permanent
Posted
1 Oct 2021
Company DescriptionSpark Foundry is a global media agency that exists to bring HEAT - Higher Engagement, Affinity, and Transactions - to brands. By combining flawless media fundamentals with aggressive innovation, Spark inspires consumers to pay more attention; to care more about our clients' brands; and to buy more products and services from them.Balancing the nimble spirit of a startup with the powerhouse soul of Publicis Media, Spark Foundry delivers the best of both worlds to a client roster that spans some of the world's best and most beloved brands and companies. We combine boutique-caliber insights and service with the buying clout and first-look access of a global leader, bringing the heat to challenger brands that want to act like giants, and to giant brands that want to act like challengers.With a bottom-up culture that celebrates diversity and aims for all voices to be heard, Spark has become a magnet for the industry's best talent, with one of the best retention rates in the industry. And by applying a whole-person approach to professional and personal development, Spark develops a workforce that is well prepared for today's challenges, and also poised to create meaningful careers in the years to come. Because we know that heat arises the intersection of complementary forces, our professionals come from myriad disciplines and backgrounds: data, analytics, and insights; content and creative production; communications and strategy; finance and marketing; and sociology, psychology, and other liberal arts disciplines.Job DescriptionWould you like to play a major role defining the future of Performance Marketing and Media? Do you have a passion for innovation, marketing and media, and a vision for how to deliver truly accountable marketing/advertising/media results?Spark Foundry, a world-wide leader in digital media planning, buying and strategy is driving an industry-leading, advanced performance media agenda. We are growing and looking to add key hires across our roster of blue-chip clients.Responsible for managing media portfolios of clients, as well as, assisting in the creation and execution of media strategies, and effectively communicating these strategies to clients. Also critical for this position is the development and management of a team of Video Associates and Junior Associates. Forging relationships with media partners and applying these relationships to gain a deeper knowledge of the marketplace is also required of this position. SPECIFIC RESPONSIBILITIES• Active participant in up-front media campaign discussions regarding Ops issues (3rd party vendors - DCM, etc.)• Understands vendor capabilities and strengths at a basic functional and service level. Using that knowledge and an understanding of campaign requirements decides which vendor to grant the business to.• Responsible for all up-front communication with 3rd party Adserving vendor regarding schedule and costs issues.• Effectively communicate with various creative partners• Schedules all QA, ensures QA is being conducted in a timely manner and manages QA resources• Act as first line of issue escalation; manage the resolution of issues as they arise (pre and post live) such as discrepancy between reporting systems and creative malfunctions• Setting up process and data management needs with Media and Analytics teamsQualifications• A minimum of 3-5 years of experience in digital media (agency side)• Ensuring proper tagging of video elements• Working with client/iAgency partners on Flash unit set-up/coding• Developing post-click tracking solutions for acquisition measurement using current agency 3rd party adserver• Ensuring proper set-up of click-through URLs, alt text tags• QA'ing ad reference tags with publishers• Managing flash, jpeg/gif and click-command tags for site-served campaigns• Responsible for helping reviewing 3rd party adserver invoicing for monthly client payments.• Managing Associate and Senior Associate level traffickers on the accountAdditional InformationAll your information will be kept confidential according to EEO guidelines.20-1417
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Details

  • Job Reference: 386584781-2
  • Date Posted: 1 October 2021
  • Recruiter: Publicis Groupe
  • Location: New York
  • Salary: On Application
  • Sector: Advert / Media / Entertainment
  • Job Type: Permanent